Sretsis: Thai Fashion Designer

Stretsis fashion can be described as a fusion between a traditional and a vintage style. This top Thai designer brand was launched in 2002 by three sisters. Hence, the label already hints at this bond, ‘Stretsis’ being ‘Sisters’ spelled backward.

The Story of Stretsis

Fashion with a vintage touch (photo: Stretsis Universe, FB page)

Fashion with a vintage touch (photo: Stretsis Universe, FB page)

Pimdao Sukhahuta, the eldest of the sisters, is the head designer. She studied at Parsons School of Design in New York and opened her first store while being still a student. Pim did an internship at internationally acclaimed designer Marc Jacob and finally graduated in 2003. By this time, her fashion was already becoming renowned for its unconventional and girlish design.

The three sisters (photo credit: nationmultimedia.com)

The three sisters Pimdao, Klyduen and Matina Sukhahuta, the founders of Stretsis (photo: nationmultimedia.com)

The three sisters stayed in New York for four years. Pim is the main designer and creative director. The younger sister Klyduen is a fashion marketer promoting the brand and the youngest sister Matina creates jewellery which is run under the label ‘Matina Amanita’ jewellery collection.

Playful, vintage & dainty fashion (photo: Stretsis Universe, FB page)

Playful, vintage & dainty fashion (photo: Stretsis Universe, FB page)

Pim very much enjoys a nostalgic and vintage style in fashion. Hence, you often find pieces with unusual patterns in her collections. In fact, her designs are inspired by childhood nostalgic memories. Nevertheless, her design is innovative, flamboyant, unconventional but at the same time elegant and modern. Thus, Stretsis fuses traditional yet whimsical patterns and styles with a modern, stylish touch to create a unique, but somehow naughty style.

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Thus, she puts forward that dressing up should be a part of everyday life. She likes to work with different textures like silk, chiffon and satin. A special feature of Stretsis is that it uses Thailand’s elegant silk textiles to create an innovative Thai fashion design that should make a statement and a lasting impression.

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Stretsis’ headquarter is in Bangkok and employs around 25 seamstresses who sew many dresses by hand. For this reason, every piece of clothing becomes a piece of artwork. The brand is growing and gaining international popularity. Hence, for instance, this brand has been featured in numerous glossy magazines like Vogue, Instyle and Elle. What is more, celebrities like Katy Perry, Beyoncé and Paris Hilton have been seen wearing Stretsis garments 🙂

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Summing up, we may say that Stretsis is one of the top Thai designer brands offering a unique combination of Thai traditional vintage style and sweet lingering patterns. Hence, the style is both sweet and rebellious.

Yours, Sirinya

(*All pictures in this post, photo credit: ZALORA Thailand, unless otherwise stated)




Anchavika: Thai Fashion Designer

Anchavika was launched in 2011 by Anchalee Vikasidnakhakun. Before becoming a designer, she started off selling noodles at her franchise restaurant ‘Tha Siam’. Anchalee received so many compliments from Thais and foreigners for the clothing she made for her children. Hence, she felt encouraged to start her own fashion label even though she did not have a degree in fashion design. Hence, the Anchavika chlothing line was born!

Anchavika

Anchalee Vikasidnakhakun (Anchavika, FB page)

Anchalee Vikasidnakhakun (Anchavika, FB page)

Anchalee offers a fresh take on fashion because with no fashion designer background, she is able to think out of the box. Thus, she has broken all conventional rules when it comes to fashion design. She creates unique pieces from passion. Her first collection was sold in a showroom in Thonglor. A short while later, she was approved to sell her fashion at a shop-in-shop in Central Silom.

Unconventional fashion design (photo: Anchavika FB page)

Unconventional fashion design (photo: Anchavika FB page)

Her fashion design is very personal and individual. Thus, Anchavika is unique and combines a rockabilly and pin up style with some features of college fashion. Hence, Anchavika collections are mostly inspired by rock and tattoos. At the same time, her fashion is very much based on punk. This allows the wearer to combine very feminine pieces with a touch of masculinity.

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Furthermore, bold prints with a touch of pins, skull buttons, chains and tiger head buttons are a common trait in most clothing from this Thai brand. Thus, Anchalee’s role models are designers like Alexander McQueen, Jean Paul Gaultier and Roberto Cavalli. Since the brand has been so successful in a short time, she creates two collections each year now.

Anchavika*

A combination of college fashion and pin up style is characteristic of Anchavika’s fashion*

There are amazing pieces inspired by rock and punk in her collections. For instance, blouses with padding, silk, lace and leather finished dresses and pants. Hence, this fashion designer does not follow any trends but rather relies on her personal taste and passion for creating extraordinary clothes. For this reason, the collections primarily reflect the designer’s personality.

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Today, Anchavika is a very trendy fashion label in Thailand. Anchalee runs the business with her husband Yutthana. While Anchalee is the product designer, her husband is responsible for graphics and store design.

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Summing up, we may say that Anchavika is funky, innovative and unconventional and may be called a feminine rocker label. If you are interested in this fashion label, please check out the collection on ZALORA.

Yours, Sirinya

(*All pictures in this post, photo credit: ZALORA Thailand, unless otherwise stated)




ASAVA: Thai Fashion Designer

Don’t be fashionable. Just be (Polpat Asavaprapha)

ASAVA was founded in 2008 by Polpat Asavaprapha. For ASAVA classical timelessness and sophistication are the key elements in fashion. Hence, this brand is not so much concerned with trends but rather with establishing an everlasting elegance, subtle classiness and long-lasting style. Thus, fashion by ASAVA combines style, comfort and adaptability. It is a style that assists women in every situation, in business, family life and relationships.

ASAVA Thai designer*

ASAVA Thai designer*

ASAVA Women’s Clothing

The motto of this brand is that a woman needs a suitable outfit to be set for success. In this way, ASAVA offers collections for day and night that are stylish, refined and classic. However, this label is not merely classic but at the same time the fashion is bold and daring since it is inspired by modern, worldly women. What is more, ASAVA’s fashion is practical so that it can be worn the whole day, from morning until late at night, with ease.

Polpat Asavapraphat (photo credit: individualp.com)

Polpat Asavapraphat (photo credit: individualp.com)

The aim of this fashion label’s design is to let its wearer feel comfortable and confident. Thus, women might be inspired to get more out of life. If you long to make a lasting impression at long business meetings, ASAVA clothing provides everything you need. For instance, take a sleek and well-tailored dress to accentuate just the right features, giving you a timeless silhouette. What is more, you may choose formal pants of many different designs. Take a straight cut one for the perfect silhouette or flowy trousers for ultimate comfort. Additionally, there are matching blouses and shirts for any preference and mood.

Thus, let us take a look at some selected pieces from the latest collection:

One shoulder dress

One shoulder dress by ASAVA*

One shoulder dress by ASAVA*

This sophisticated dress is made from beige polyester into one shoulder gown, contributing to an eye catching effect. Thus, the dress also resembles a poncho.

Material blocking jacket

Material blocking jacket*

Material blocking jacket*

Blocking and stripe are the unique techniques shown on this finely tailored jacket. The sheer blue blazer features material blocking on the hem with two side pockets for comfortable wear. It is an ideal pick from the Spring/Summer 2015 collection “The State of Mind”.

Cape Dress

Cape dress*

Cape dress*

This beautifully constructed and extravagant dress in black is exquisitely tailored from high quality fabric with cape sleeves styling. Thus, this piece is the perfect pick for boosting confidence at many occasions.

Drapped Short Sleeve Blouse

Drapped short sleeve blouse*

Drapped short sleeve blouse*

This blouse is perfect for the sophisticated woman. The short sleeved beige blouse has elegant drapped details on the collar.

Poncho jumpsuit

Poncho jumpsuit*

Poncho jumpsuit*

One of the inspiration for the Spring/Summer 2015 collection “The State of Mind”, is the Statue of Liberty. This is the symbolic gown for a sophisticated New Yorker. This blue and white jumpsuit has a fine and comfortable cutting. Here are some more pieces to admire from the collection 🙂

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Finally, ASAVA is also among my Top 5 Thai Designers on Zalora Thailand. I really find the designs impressive and enjoy the subtle colours.. Thus, I can only advise you to have a nice time shopping or just admiring the amazing and versatile designs! 🙂

Yours, Sirinya

(*All pictures in this post, photo credit: ZALORA Thailand, unless otherwise stated)




Top 5 Thai Designers On ZALORA

Thai fashion designers are gaining popularity today. For instance, you can find collections created by Thailand’s most talented designers on ZALORA, a great Thai online retailer. I present to you my Top 5 Thai designers as seen on ZALORA. Some of these couturiers have already gained worldwide recognition, with their brands carried by shops around the world.

Top 5 Thai Designers On ZALORA

1. ASAVA

ASAVA Thai designer*

ASAVA Thai designer*

ASAVA was founded in 2008 by Polpat Asavaprapha. For ASAVA, classical timelessness and sophistication are the key elements in fashion. Hence, this brand is not so much concerned with trends but rather with establishing an everlasting elegance, subtle classiness and long-lasting style. The aim of ASAVA’s design is to let the wearer feel comfortable, effortless and confident. Thus, ASAVA offers collections for day and night that are stylish, refined and classic.

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2. ISSUE

ISSUE, Top 5 designer on ZALORA*

ISSUE, Top 5 designers on ZALORA*

ISSUE is a designer brand founded in 1999 that wants to combine Buddhist elements with fashion. Designer pieces by ISSUE are not merely supposed to be clothing but they should reveal and bring out the wearer’s personality and charisma. Thus, ISSUE is exotic and flamboyant offering women- and menswear with colourful graphic prints and motifs inspired by Buddhism.

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3. KEM ISSARA

KEM ISSARA*

KEM ISSARA*

In 2012, KEM ISSARA womenswear was founded by talented Thai designer Karatphet Kem Issara. She creates lovely styled tops, dresses, pants, shoes and accessories. This brand was also termed ‘Fresh Face’ fashion line in 2012. We may describe KEM ISSARA’s style as sophisticated, feminine and dainty. However, the balance between playfulness and seriousness is perfect and the outfits are suitable for both day and night.

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4. Munchu’s Clothing

Munchu's Clothing*

Munchu’s Clothing*

Munchu’s Clothing was founded by Munchumart Numbenjapol. This brand’s motto is that fashion is not about following a trend but that it should reflect the wearer’s individuality. Hence, Munchu’s mixes femininity with a boyish touch incorporating Art Deco elements, for example. Hence, in Munchu’s fashion, you often find pieces with elaborate and symmetrical patterns. However, a modern simplicity and wearability dominates Munchu’s womenswear. In this way, Muchu’s is pret-a-porter.

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5. Milin

Milin*

Milin*

Milin was established in 2009 by the talented designer Mimi Yuvacharuskul. This brand can be described as providing modern wear for spontaneous life. Milin fashion is elegant but also edgy, extravagant and bold. The clothing is minimalistic but at the same time very feminine. Apart from clothing, Milin also offers a stunning selection of accessories and shoes. This Thai designer brand has amazing collections full of playfulness and elegance.

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Collections by the presented Top 5 Thai designers are available at ZALORA Thailand. If you are interested in Thai couturiers and international brands, please check out ZALORA.

Have a nice time shopping or just admiring the amazing and versatile designs! 🙂

Yours, Sirinya

(*All pictures in this post, photo credit: ZALORA Thailand)